Ego Pharmaceuticals has launched etch&ethos, a new range of ethical and sustainable skincare that uses refillable bottles made in Melbourne, with 50 per cent recycled milk bottle plastic.

To achieve this, etch&ethos has partnered with Pact Group, one of the biggest packaging manufacturers in Australia.

They worked together to design the packaging, helping divert around 200,000 used milk bottles from landfill.

Ego also mentioned that etch&ethos is the first ibrand n Australia to have a label made from ForestFilm, a material made from paper manufacturing waste.

“Launching with the Hydrating Body Wash and Nourishing Body Lotion, the etch&ethos range is formulated in line with Ego’s ethos of science and quality, whilst minimising the mark we inevitably etch into the planet,” the company said.