Picture above: Fujifilm Europe workflow solution consultant for packaging in EMEA Ralf Petersen, Infigo head of global sales Paul Bromley and Fujifilm Europe category manager for digital packaging Raynald Barillot

Fujifilm has partnered with Infigo, one of the leaders in cloud-based web-to-print and marketing automation solutions to provide Fujifilm customers with new print offering for the Jet Press FP790 flexible packaging press.

The Jet Press FP790 is Fujifilm’s first digital flexible packaging press offering packaging printers and converters the opportunity to adapt to changing market dynamics that are driving shorter print runs and product life cycles, faster delivery times and more sustainable production.

The new partnership will provide customers with a comprehensive and versatile suite of solutions and services empowering businesses to create, manage and deliver dynamic print and marketing materials.

Infigo head of global sales Paul Bromley said, “We have seen the Infigo customer base increase its need for ‘micro print runs’ which ultimately aligns to digitally printed solutions meeting this increasing demand. And this demand is only set to continue.

“The collaboration between Infigo and Fujifilm represents a bold step towards redefining the future of print and marketing technology. By combining our respective strengths, we will provide a tailored range of solutions that enable printers to streamline processes, reduce costs and reduce their carbon footprint. All of which offers businesses the flexibility to create, manage, and deliver dynamic print and marketing materials.

“We are excited to work with one of the innovation industry leaders and well-respected Jet Press FP790 technology in the space. Once again, it clarifies the vision of industry leaders to show that technical software innovation must be readily available for the market to achieve more in the 21st century.”

According to Infigo head of global marketing Christopher Minn the partnership signals a new era of possibilities for the print industry.

Minn said, “It is always nice to form new partnerships in this very unique and special industry, but working alongside a company like Fujifilm and forming the partnership here at Labelexpo in Brussels is great as we are all together in one place.

“The shift and demand on the PSP to switch mindset and deliver jobs of greater individual volume rather than a large volume of the same print job. We call it ‘1,000,000 x1 rather than 1x 1,000,000’. The partnership with Fujifilm will only allow Infigo to support its customers further with this change.”

Fujifilm EMEA workflow and solution consultant for packaging Ralf Petersen concluded, “Infigo is a renowned web-to-print software provider within the industry, and the perfect partner to maximise the potential of our new digital flexible packaging offering. We are delighted to be partnering to provide complete end-to-end solutions to our customers. Infigo’s web-to-print solution is the perfect fit for our digital strategy and we are confident that this workflow addition will continue to provide our equipment and our customers with added value as we continue to evolve within the packaging space.”