Label Power invests in Bobst Master M5 flexo label and coupon press

Label manufacturer and printer supplier Label Power has increased productivity following the recent installation of a Bobst Master M5 UV 430 flexo label and coupon press.

James Malone, founder and CEO of Label Power, told ProPack the Bobst Master M5 was chosen for its automation, versatility, and ease of use.

“We purchased the Bobst Master M5 for its ability to produce multi-layer coupon labels and the ability to perforate and sheet with its three die stations. In addition, the 430mm web width offers us better productivity than our 340mm wide presses, while still being easy to work with,” Malone said.

The Bobst Master M5 can print a variety of labels, as well as flex pack and light cardboard, delivering exceptional performance in terms of quality and productivity.

Installed at Label Power’s Brisbane facility, the Bobst Master M5 will be used for high quality label and film printing, peel and reveal coupon labels, as well as labels supplied in sheets following the introduction of a servo sheeter/stacker to the press. 

“Previously, the widest label we could print flexo was 340mm wide; now we can print 430mm wide and print up to 10 colours in one pass. We have added a lot of strings to our bow with this new machine,” Malone said.

The Master M5 includes several automative features that take flexo printing to the next level in terms of productivity and quality, while reducing downtime and waste.

For Malone, one of the standout features of the press is the Print Tutor system that automatically handles set up and register, using a mark-to-mark detection camera on every printing unit, thereby allowing
real-time monitoring and adjustment of print registration for enhanced accuracy, reduced waste, and faster job changes.

“The Print Tutor system is amazing and allows quick setup with very little waste, especially when combined with the short web path,” he said.

The Master M5 is also oneECG ready and equipped with the well-known flower technology for an easy, quick, and reliable job changeover.

The Bobst Master M5 is not the only recent addition to Label Power’s fleet – the company also recently installed a new 530mm wide 8 colour Omet Kflex with water cooled GEW LEO LED UV curing, which is understood to be the first in Australia.

Label Power’s James Malone with the new 530mm wide 8 colour Omet Kflex with water cooled GEW LEO LED UV curing

At Label Power’s Melbourne facility, the team also recently installed a MPS EF330 UV Flexo press and an additional ABG Series 2 Digicon that it moved over
from its Brisbane plant.

“We are continually investing in extra capacity to serve the market,” Malone said.

Founded in 1996, Label Power has grown from a small startup into a leading name in the label printing industry. In addition to growing its production fleet, Label Power has also expanded its footprint in recent years.

In 2024, Victoria-based label converter Action Labels & Nameplates was rebranded as part of Label Power.

The move followed Label Power’s acquisition of Action Labels & Nameplates in 2020. At the time of the acquisition, Malone said clients would get a much more seamless service and the ability to deal with just one business, as well as an increased range of products and services.

“This merger will also allow businesses with access to a much wider range of label and tag stocks, materials as well as in-house label printing and cutting solutions. Our combined operations from Melbourne and Brisbane will ensure faster production and delivery. We are now a national company, so depending on where our clients are, we could dispatch either from Melbourne or from Brisbane. And we have stock of common dispatch labels and things in both locations so it’s quick for us to supply no matter where our clients are,” Malone said. 

With the installation of the new presses Label Power is also looking for qualified flexographic label printers to join their team.

“The plans for Label Power are to continually grow the business and invest in more machines. There’s plenty that industry can expect from us in the near and far future.”

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